F.U. Money is defined as the amount of money that provides true liberation and allows you to live life on your own terms, doing what you want, when you want, with whom you want, without having to worry about financial constraints or taking orders from anyone. It's not about a specific amount but rather the point where you have enough to say "fuck you" to anything you don't want to do without consequence. It's important because it liberates you from being a "slave" to financial pressures and allows you to pursue passions and live authentically.
F.U.M.T.s are specific, material goals that represent the lifestyle you want to live once you have your F.U. Money. Examples include a specific car, vacation home, travel destinations, or quitting your job. The idea is to list and quantify your desired material possessions and experiences then calculate how much income is needed to achieve them. By getting specific, it gives you a clear financial goal to work towards instead of a vague desire to "be rich".
The "slow way" involves gradually accumulating wealth over time through traditional methods, such as saving and investing for retirement. The "fast way," on the other hand, is focused on achieving F.U. Money in a few short years. The author strongly favors the "fast way," which he achieved himself, stating he is providing tools and methods for that process in the book.
The book debunks several myths, including: money can't buy happiness, rich people are assholes, you can afford to wait, you have to be lucky, you have to be a cheapskate, you have to get rich slow, you have to work hard to make money, and you have to be perfectly ready. It emphasizes that money gives you time which translates to freedom and money doesn't change who you are, it only amplifies your existing traits. The book emphasizes taking action rather than waiting for a "perfect" moment.
The author has a strong aversion to conventional wisdom. He argues that it is often wrong and holds people back. He points out numerous examples of now-obvious ideas that were initially rejected as foolish and emphasizes the importance of thinking for oneself. He cites examples where conventional wisdom led to significant missed opportunities. He promotes an attitude of challenging the status quo.
The book asserts that self-esteem is the foundation of success and directly correlates with financial achievement. The author believes that confidence is key to attracting success and taking action. He encourages developing a "carefully-measured arrogance" believing that one deserves wealth and power. The author argues that a lack of self-confidence is a selfish act that limits one's potential and ability to contribute to the world. He highlights that the more you achieve, the higher your self-esteem will become and that success breeds success.
A Daily Income Goal (D.I.G.) is a daily target you set for yourself instead of just focusing on monthly or annual goals. The author argues that this method allows you to track and adjust your financial approach on a daily basis, driving you toward rapid, consistent growth. Hitting your D.I.G. is presented as a top priority, allowing you to evaluate whether your daily actions contribute to wealth creation.
The ideal business should be built around one's lifestyle preferences. It should have high-profit margins (100% or more), scalability (growth through systems and technology, not just employees), and have predictable revenue. It should also allow for the use of other people's money (OPM). Furthermore, it should allow for reinvesting profits personally and it should be something you enjoy. The book also argues for building the business around a personal story and using personality driven marketing. Finally, the book argues that a business should use systems to automate and allow for automatic growth.