Authordock

52 Week Book Marketing Plan

Marketing is an effort, sales a result. We can control our effort, but we can't control the result. It's your effort that counts.


We are in week

Links to the events we have planned with you this week can be found via below for the week we are currently in. Today is Displayed above is the day of the week we currently are in. Every 13 weeks, we cycle back with each of the 13 marketing strategies. Each week, we'll assign a punchlist item with a checklist of steps. This allows us to stay focused on 1 item per/week.


Area of Focus

Week

Week

Week

Week

ARC Campaigns

1 14 27 40

Blogger Outreach

2 15 28 41

YouTube

3 16 29 42

Metadata/Keywords

4 17 30 43

Press Releases

5 18 31 44

Media Outreach (News Pegs)

6 19 32 45

Ad Placement

7 20 33 46

Goodreads

8 21 34 47

Facebook

9 22 35 48

KDP Campaigns

10 23 36 49

Amazon Optimization

11 24 37 50

Kindle Countdowns

12 25 38 51

Special Events

13 26 39 52


Links